Friends For Animals

When Friends for Animals challenged us to deliver a campaign that would drive donations and change lives, we didn’t just meet expectations, we shattered them. Our campaign blew past last year’s numbers, raking in 30% more in donations and driving adoption rates through the roof.

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The secret? Authenticity and heart. No stock images, and no generic messaging, just real animals with real stories. We met these incredible rescue pets, captured their personalities, and made them the stars of a multi-channel campaign. Postcards, emails, billboards, social media, you name it, we hit it. 

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The result? A flood of donations. A surge in adoptions. Every animal in this campaign found a forever home.